Innovating with COSTAR: Converting Ideas Into Business Plans

image curtesy of mike linksvayer via flickr

image courtesy of mike linksvayer via flickr

What happens when you have an idea, but what you need is a value proposition?

The process of nurturing an idea from its first inspiration into something that can be pitched in Silicon Valley requires planning, refinement, and careful consideration. Thankfully, the Enterprise Development Group is a team of expert thinkers, facilitators and trainers who have been consulting since 1986 who have also developed a template for businesses to refine their ideas. The template is called CO-STAR.

Join IdeaScale in this exclusive webinar that explores the CO-STAR approach from concept to execution with guest speakers from EDG and the BBC. The webinar will include

•  An overview of CO-STAR and its use in developing market-worthy ventures

•  A demonstration of CO-STAR within an innovation management program

•  A summary of how CO-STAR was applied at BBC

The webinar will include a live Q&A with the speakers. Join us and register for this complimentary webinar set to take place on Tuesday, October 21st at 9 a.m. PST today!

Speakers Include:

Herman Gyr, Founding Partner, EDG

Rob Hoehn, CEO, IdeaScale

Pat Younge, Former Chief Creative Officer, BBC

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