Engagement is the backbone of every successful open innovation initiative. And success with engagement often means a successful community. And although internet usage is very close to ubiquitous, there are still those that strain to collaborate across numerous divides: language, abilities, etc.
In Italy, for example, there is still a pronounced digital divide. Only 55.5% of the Italian population has internet access and that number drops to less than 12% in the 65 and older age group. What is particularly interesting about this subset of the population is that it is often the citizens that are offline who prioritize reporting issues or voicing their concerns (particularly in person).
In response, a group of student researchers adapted the IdeaScale API to increase public engagement with the city of Trento by offering an onsite public display that visitors could utilize to engage with the online IdeaScale community. Not only did 25% of the passers-by engage with the technology, the city improved its overall engagement. This is why IdeaScale has invited the researchers to present their findings in a webinar entitled “Introducing IdeaScale Onsite to Generate More Engagement.” The case study was originally presented at the 6th International Conference on Communities and Technologies, discussing how an adaptation of the IdeaScale API called Agora 2.0 allowed developers to engage offline community members in the city of Trento, Italy.
The presenters will not only share the story of their implementation, they will also reveal lessons learned and opportunities for improvement for future iterations. And, there’s also a rumor going around that they are looking for other pilot opportunities to test the API in other environments.
Learn more and find out if an onsite deployment of Agora 2.0 is right for you by registering for this webinar that is scheduled for October 10th at 9 a.m. PST: http://buff.ly/1fdhQd5